The rumour mill was buzzing today with gossip that pop star, X Factor sensation and new fashion darling Cheryl Cole was to launch her first clothing line in a collaboration with LA boutique Kitson.
The reports, which first surfaced in the Daily Star newspaper, suggested that the 26-year-old pop star had completed talks with the Californian brand’s executives and would launch a clothing line, named after her debut solo single, Fight For This Love, and model the range in the campaign pictures in an attempt to boost her profile in America.
But after contacting the Geordie starlet’s management team, we can reveal that the rumours are just that, rumours.
A spokesperson for Cole at Supersonic PR said: “There is no truth to this story. It was made up by the newspaper.”
Fear not Cheryl Cole fashion fans, we reckon it’s only a matter of time.