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More Behind The Scenes photos of Cheryl’s new L’Orea...
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Check out more pictures from Cheryl’s L’Oreal shoot released in higher quality, Cheryl is shown here in several retro and vintage looking gowns shooting the new commercial for the “All In The Eyes” collection, which will be available in Boots and Superdrug in Feberuary. Rumor has it the commercial will air next Wednesday! Click below to view images in the gallery:

Photoshoots > 2012 > All In The Eyes Behind The Scenes :

Also check out the 2 print ad photoshoots released in digital quality. Click above to view images in the gallery.

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Cheryl on set of new L’Oreal Casting Creme Gloss TV commer...
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Check out a cheeky picture posted on L’Oreal’s Facebook from the new Casting Creme Gloss shoot that is happening today. Cheryl is seen here with the competition winners who won a place to star in the TV commercial that will air soon. Cheryl looks gorgeous with longer hair all curled up!

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Sneak Peek of Cheryl’s new L’Oreal Campaign
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Cheryl Cole

Check out a sneaky picture tweeted by Glamour Magazine of Cheryl’s new campaign with L’Oreal. The print ad promoting False Lash Telescopic will be officially out soon and L’Oreal has teased us with details of a new television commercial that will air next week! Check out the dresses Cheryl wore:

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New L’Oreal True Match Foundation print ad
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Click above to view the new print ad (In this week’s Look Magazine) for L’Oreal’s True Match Foundation, Cheryl looks so natural and stunning!

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L’Oreal launches the Cheryl Cole limited edition lipstick
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Check out two new pictures of Cheryl wearing her lipstick for L’Oreal. The lipstick “Red Passion” is released in stores today, £1 from each purchase goes towards The Cheryl Cole Foundation in aid of The Prince’s Trust.

‘I love wearing lipstick as it is makes me feel glamorous whatever the occasion. I chose this iconic luxurious, red shade as it is the perfect dramatic accessory,’ she said.

‘I am so thrilled the funds raised from my L’Oréal Paris lipstick can make a difference to people’s lives through my foundation with The Prince’s Trust.’

Cheryl revealed that she spent a lot of time deliberating over the perfect shade for the L’Oreal range, saying: ‘When selecting the shade I chose one I felt would flatter most hair and skin types, and is the red that everyone wants in their make-up bag.’

Click above to view the two new pictures in the gallery.

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“Who’s worth it to you?”
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Whether it’s your mum, your sister or your best friend, simply nominate that special someone who you think is worth it into our competition, and they could win a luxurious weekend for two in Paris.

But that’s not all, our top judge Cheryl Cole will pick the winner! To find out more and see some of our Insider nominations, watch our exclusive video featuring Cheryl.

Click here to enter the competition!

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L’Oreal Color Riche “Cheryl” Limited Edition L...
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L’Oreal and The Cheryl Cole Foundation are launching a Limited Edition Lipstick in aid of The Prince’s Trust, with £1 from each sale going directly to the Trust. It launches in January, priced £8.16 from Boots and Superdrug.

The shade is a vampish, full-blooded red (with blue tones) called Red Passion.

So be sure to pick up yourself one or several for your friends to help the Foundation out.

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Win a spot in a L’Oreal TV commercial with Cheryl!
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Have you ever dreamt of running around a fancy pad with your new best friend Cheryl Cole, flicking and swishing your hair around and basically having the time of you life? Well dream-no-more, thanks to L’Oreal Paris this dream could become your reality.

L’Oréal Paris is looking for three girls to star in the next Casting Crème Gloss TV advertisement campaign alongside spokesmodel, Cheryl Cole. If this tickles your fancy, get involved! First things first – are you a tempting blonde, rich brunette or fiery redhead?

From 31 October to 27th November visit and click on the application button that appears on the left hand side of the page, follow the steps to enter. Pick your shade and then get your friends/family/primary school teacher/dentists and anyone else you have ever known to to cast their vote from the 28th November to 4th December 2011.

The most popular blondes, brunettes and red heads will be shortlisted for a L’Oréal Paris Casting Day where you’ll be treated to a fabulous makeover by L’Oreal’s hair & makeup artists in preparation for a, *deep breaths*, live audition.

The winners will then be chosen to appear in an exclusive new L’Oréal Paris TV advertisement campaign for 2012, alongside the Cheryl Cole.

Full details will be revealed officially on Monday.

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